Overview

The Bullet is a daily morning news blast that delivers premium content directly to the inbox of thousands of Canadians, cutting down the time it takes to get caught up on current events. We scour the web for topical headlines and compile them into a must-read and lighthearted digest to start your day. From Monday through Friday we cover the top news headlines. On Saturdays our Weekend Shot is a round up the latest and greatest in Lifestyle (fashion, beauty, wellness, travel, food) and on Sundays we do a deep dive on a trending news topic with our Long Shot.

Gender Mix: 85% female
Age Range: 35-50
Cadence: Daily, 7 days/week

Language: English
Subscribers: 35000
Open Rate (%): 15
CTR (%): 3